About

Hi, nice to meet you.

Portrait of Pipu

🦸🏻 Pipu

✨ ENFJ

🎨 Designer / Photographer / Occasional coder

💪 Eight years as an entrepreneur

🚀 Focused on AI and international brands

I dreamed of becoming a photographer at university. I joined the photography club and later became its president, spending much of those years behind a camera. Driven by that passion, I took an early internship at a studio. I carried reflectors, arranged wedding dresses, cleaned equipment, and even painted the studio walls. Around graduation, I founded my first studio, THESUNFOTO, and began photographing weddings and portraits.

As the business grew, I explored new directions. YOUNGFOTO® became one of Dongguan's first studios dedicated to polished ID portraits, and we later launched Paihu Photo Studio® as a sister brand. Photography was how I learned about the world during the eight years after graduation. Running those businesses also taught me brand marketing, team leadership, business development, IT operations, and plenty of hands-on problem solving.

Curiosity led me to keep learning UI design and code. I also enjoy building a home lab and care deeply about data privacy.

Outside work, I enjoy coffee, films, anime, and video games.

I hope to turn what I've learned into new possibilities.

Experience

Serial entrepreneurship

Built two brands from the ground up


Early internship → borrowed ¥300,000 to start a business → turned a profit after three years → expanded → reached a ceiling → handed the brands to the team and moved on after eight years.

Team of 30

Photography

2014-2022

Building from scratch

Going global with Brothersbox

International brand marketing


Founded in 1997, Brothersbox is a printing and packaging company focused on creating value for its customers.

Team of 300

Custom B2B gift packaging

2022–present

A new chapter

Brothersbox®

Design M1

2022 – present

At Brothersbox, I lead visual design work and help the company build new revenue channels. I also developed and designed its international B2B website.

Paihu Photo Studio®

Co-founder

2019 - 2022

In August 2022, I felt I had stopped growing, so I left the studio to seek a new challenge.

In 2019, four friends and I funded Paihu Photo Studio® as a YOUNGFOTO® sub-brand. By simplifying styling and focusing on fast photo sessions, we opened six locations: four company-owned and two franchises.

YOUNGFOTO®

Founder

2014 - 2022

In June 2018, we upgraded our small storefront to a 234 m² garden-style flagship and opened our first franchise. The business grew quickly and served companies including Huawei, Tencent, OPPO, vivo, and Goertek.

THESUNFOTO

Founder

2014 - 2015

In June 2015, I moved into a 54 m² street-front shop and transformed THESUNFOTO into YOUNGFOTO®. We shifted toward polished ID, professional, and marriage registration portraits, offering styling, photography, and retouching in one place.

On June 29, 2014, I started THESUNFOTO in a friend's apartment. The studio focused on weddings and personal portraits.

As a university student, I traveled to Beijing, Hong Kong, Shanghai, Guangzhou, and Shenzhen to learn from experienced photographers.

Skills

The fields I love working in

Photography

During eight years as a photographer and entrepreneur, I kept improving my craft and creating value for clients.

- For individuals, I photographed weddings for more than 1,500 couples and portraits for over 20,000 clients.

- For businesses, I worked with hundreds of companies, including banks and brands such as Huawei, Tencent, vivo, and OPPO.

UI/UX Design

I designed and built the site you're reading. I keep improving its performance, visual design, and user experience, guided by curiosity and practice.

Code

I enjoy writing code, even though I'm still learning.

Brand Building

My career began with entrepreneurship. Building a brand from an idea and helping it grow is what I do best.

More interests

Generative AISEOSearchProject ManagementBrand Growth

Tools & technologies

wordpressWordPress
figmaFigma
astroAstro
htmlHTML
cssCSS
jsJavaScript
photoshopPhotoshop
capcutCapCut
finalcutproFinal Cut Pro
wordpressWordPress
figmaFigma
astroAstro
htmlHTML
cssCSS
jsJavaScript
photoshopPhotoshop
capcutCapCut
finalcutproFinal Cut Pro

What drives me

Learn

I built this site to meet people who share my interests. A personal website is a long-term practice: stay curious, keep learning, explore new fields, and save notes that may become valuable later.

Share
Share what I learn, help others, and meet people I can learn from. Explaining an idea is part of understanding it.
Create
Work on things I do well, that help others, and that people value. Sustained effort is how meaningful work takes shape.

AI Token Usage

Outside work, I’m usually Vibe Coding or dialing in my next cup of coffee.

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